The Kenyan Keralite

It’s Thanksgiving in the US today.

I asked myself have we no such day here in India? That’s when I realized that we are supposed to be giving our thanks on Onam, Pongal & Makar Sankranthi. Instead we are all so excited about the new clothes, gadgets, food, sweets, gatherings etc. that comes with the festivities.. I don’t recall any Ad campaigns that focus on the ‘thanksgiving’ part during any of these festivals. Instead it’s just “50% off”, “buy one get two free” and other plays on numbers. Someone should do a campaign on the ‘gratitude’ aspect of these festivals, bring alive the goodness and love within society and yes get some good sales done while they’re at it. Marketing is a powerful act, in getting profits, for your company as well as society.

Here’s saying Thank You to all my friends who’ve encouraged me on my writing here. If I ever get more regular at this, here’s an even Bigger Thank you!